AI models prioritize sources they deem reliable, frequently cited, and authoritative. If your presence is limited to your own website or social media, you likely lack the third-party backing that ChatGPT, Claude, or Gemini require to validate you as a legitimate reference.

It depends on a few variables: your niche’s competitiveness, your publishing volume, and the authority of the outlets we target. Typically, first mentions appear within 4 to 12 weeks. In fact, some clients have seen their brand pop up on Perplexity in less than a month after being featured in specialized trade media.

Consistency is everything. AI models look for coherent information patterns that hold up over time. While a single campaign can trigger a temporary spike in visibility, steady and recurring features are what truly cement your brand as a permanent authority in your field.

Quite a bit. Google AI Overviews prioritize content that’s already ranking organically in search results. ChatGPT and Claude, however, rely on validated information patterns across multiple authoritative sources. That’s why our strategy blends traditional SEO with media distribution—ensuring you're visible everywhere AI looks.

AI models don't fully disclose their sources with 100% transparency. However, we reverse-engineer the patterns: we track which outlets are cited most often, which domains dominate your industry's queries, and what specific content triggers a reference. We then use this data to build your custom publishing roadmap.

It works for any industry — from tech startups to dental clinics or law firms. What matters isn’t the size of your company, but your content strategy and choosing the right, niche-relevant publications.

Traditional SEO helps you rank in search engines, but it doesn’t guarantee visibility in AI-driven conversations. When someone asks ChatGPT, “Which company is best for X?”, they’re not using Google. They’re two different channels — and they require complementary strategies, not either-or.

Our methodology is built on solid principles that outlast any specific algorithm: editorial authority, topical relevance, information consistency, and source diversity. Those fundamentals remain valid regardless of technical tweaks different models may introduce.

Yes — but it’s more nuanced than measuring Google traffic. In Google Analytics, you can track visits coming from referrers like openai.com, perplexity.ai, or bing.com (often associated with ChatGPT).

That said, many AI mentions don’t generate direct clicks: users read the answer and then search for your brand by name. That’s why a key KPI is the lift in branded searches and direct traffic after your brand starts appearing in AI answers.

Yes. Perplexity can pick up and cite new articles very quickly — often within 24–48 hours when they come from trusted sources. ChatGPT with web browsing (typically powered by Bing) can take a week or more to consistently surface brand-new content. Google’s AI Overviews, on the other hand, are closely tied to your organic visibility in Google.

Bottom line: if you want fast AI visibility, publishing in outlets that Perplexity already pulls from is usually the fastest path.

Yes — it’s key. When ChatGPT needs up-to-date information beyond its training cutoff, it relies on Bing-powered web results to find and cite sources. If your content isn’t indexed in Bing (or has weak visibility there), it’s much less likely to be discovered or referenced by ChatGPT.

Many companies optimize only for Google and overlook Bing, which can cost them visibility in ChatGPT and Microsoft Copilot. Getalink publishes in outlets that are typically well indexed across both search engines.

LLMs care more about clarity and structure than sheer length. A 400-word press release that’s well written, includes concrete facts, and is published in an authoritative outlet can be more cite-worthy than a generic 2,000-word article with no sources.

What really moves the needle is content that:

• answers specific questions

• includes verifiable data

• is published on outlets LLMs consider reliable

That’s why our press releases are optimized for maximum citability, not word count.

They prioritize authority over size. A niche specialist blog with strong credibility in its domain (for example, a technical cybersecurity outlet) can be cited more than a big generalist site when the question is specific. Claude, ChatGPT, and Gemini aim for the best-supported answer, not necessarily the biggest brand.

What matters is publishing in relevant vertical outlets for your sector, with solid digital reputation — and that already show up as sources in AI answers. Getalink helps you identify those strategic niche outlets.